Is Your Business Stalling? Facebook Marketing Is The Answer!
Facebook is used by many people to socialize. Although most use it for personal reasons, business owners are finding it helpful as well. Facebook provides several paid marketing channels, but you can also take advantage of business marketing strategies that do not cost a thing. The following tips will help you get started with Facebook, even if you choose not to pay for marketing leverage.
Sponsoring a contest can be a fantastic way to get more followers on Facebook. Take advantage of this great idea. You could throw a photo contest, for instance, with customers using your product in unusual ways. Always actually send the prize or you?ll ruin your reputation.
TIP! Offering contests is an effective way to increase your fan base. Offers can include discounts and prizes for users ?liking? your page.
A great way to interact with your subscribers is to respond to their comments on your wall. This means you should always check your wall for new comments and use the @ symbol before mentioning your brand?s name. Pay special attention to posts that express a complaint or a request for customer service.
When you publish something on your website or other social media accounts, link to it from your Facebook page. Set up your blog so that new posts are automatically linked on Facebook. It?s also possible to link Twitter to Facebook so that all your tweets display there too.
TIP! Answer all questions and reply to all comments. Thank people that answer questions for you or provide other valuable information.
Answer questions and comments quickly. Thank people if they have contacted you, and follow it up with an answer to whatever they have asked you. If you can answer someone?s question with a link leading to content you?ve already published, that?s even better.
Building a fan base is the first step in marketing through Facebook. You should have 5,000 fans or more before you really start investing in marketing. Large numbers of fans will cause the rate of conversation to skyrocket.
TIP! Create custom tabs on your business Facebook page. These tabs allow you to organize the information on your Facebook page for your visitors in a way that improves your business.
Give someone something valuable if they ?like? your page. New likes have the opportunity to draw a lot of attention to your page. You can give away coupons for your product or maybe free samples. It may be something you offer to others, or perhaps the chance to win your sweepstakes contest. If they want the item you?re giving away, they won?t mind subscribing to your page.
Create a special group that is only for your business. It may be a useful clearinghouse for information or a place for customers to speak with fellow purchasers. You can advertise the discounts you offer as well as any other information that will assist them. This is a perfect chance for you to connect with your customers.
TIP! A fan base is something that you will want to expand as much as possible. Wait on marketing your products until you have a fan base.
Be sure your brand has its own personality. If you make a bunch of posts that aren?t interesting them people will associate that with your brand. Though you should remain professional, be sure some personality is shown.
Seek out leadership opportunities on Facebook. Facebook lets you prove yourself to be a leader within your niche. Be looking for all opportunities you can find to post comments using your expertise. That not only shows you?re the best, but introduces you to new customers.
TIP! If you have a company like a car business, you might not want a specific Facebook page but instead use targeted Facebook ads. Customers are only going to be there sporadically, and are unlikely to be interested in daily posts.
Now you know what it takes to market on Facebook. Facebook is very cost effective so it is not an insurmountable hurdle to put this advice into place. The only way to best your competition is to start planning. However, they might read this article too, so get started!
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Source: http://4thgc.com/is-your-business-stalling-facebook-marketing-is-the-answer/
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